In the wake of COVID-19, the NHS needed to communicate key information around testing, tracing and keeping people safe during a pandemic.

The NHS explainer video series covered topics ranging from how to use the Test & Trace app to guiding you through the process of what to expect at a testing centre.

id illustrated the videos in the series and provided art direction as motion editors brought the storyboards to life. We also produced a series of stickers that were both handed out in test centres and worked as social media profile badges to signify that you had taken a vaccine.

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